Week 8 - MKTG 348 - SEO - Blog Optimization

It is important that you optimize your blog.  Without optimization your blog will be an enigma an the world wide web.  There are six ways in which you can optimize your blog.  The first way is just by creating simple content.  This is one of the best ways to optimizing your blog.  The second way to optimizing your blog is through search engine submissions.  A great way to do this is by having as much relevant content as you can.  Search engines always prefer bigger websites with lots of content.
Another great way to optimize your blog is through keywords.  Integrating popular keywords in your blog gives you a competitive advantage.  Doing a keyword research will help you understand what your audience is searching for and what keywords they are using.  Another great way to optimize your blog is to optimize your blog template. Make sure your post title shows up on search engines in its entirety.  Also make sure you append you title.  The last way to optimize your blog is to update your blog regularly.  When you update your blog and make changes and add to it, search engines will index these new updates.

So what are the advantages to blog optimization?  First it increases your rankings on search engines, thus facilitating the SEO process.  Optimization also increases your visitors, increase website trafficking.  Essentially, when you optimize your blog, more people will see your blog and you can begin to build up an audience.  The more popular you become, and if you follow the six ways to optimizing your blog, you will be ranked very high on search engines.